Here is some fun facts for those who aren’t convinced on what Cube is doing:
“With an average of 530,000 viewers per broadcast on CBS and a . 33 avg rating, the BIG3 outperformed other popular sports broadcasts, beating Premier League Soccer, WNBA on ESPN, and Premier Lacrosse League in viewer numbers.”
The BIG3 basketball league is enjoying a significant boost in viewership during its sixth season, marking a notable 10% increase compared to the same period in 2022.
BIG3 topped tough competition in the time slot, including the NBA summer league on ESPN (309,000 viewers) and MLB on FS1 (369,000) and nearly matched NASCAR on USA (609,000) in overlapping broadcast windows. The league finished just shy of Wimbledon's Women's finals on ABC (762,000).
/PRNewswire/ -- The BIG3, the premier global 3-on-3 basketball league playing "Fireball," is off to a tremendous start in its sixth season, seeing substantial...
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